"Don’t Give Customers, Their Sales, and Their Referrals to the Competition."
Especially when you can keep it all for yourself . 

Do you recommend restaurants where you no longer eat? Would you recommend a service you had chosen to quit using? Your customer is no different.

If the business that wins a customer stayed in touch, treated him fairly, remained valuable and continued to build the relationship, he couldn't help but use and refer them! 

All it takes is a small, regular investment in a well-designed "Retention Marketing" program. This investment can pay huge dividends in loyalty, upsells, resells, backend sales, and referrals.

Your Hudson, Ink newsletter program is a totally turn key, automatic system of staying in touch with customers with informative, entertaining, and sales-building newsletters.

What other contractors are saying about Hudson, Ink Customer Retention Newsletters…

We had a customer survey done last summer by Mike Morosi of Contractor 20/20 and of the existing customers he polled 94% of them remembered using our company in the past. I know that the newsletter has something to do with that. Plus I like to think we might have provided great service that was memorable. Streamside Services

Now that we use HomeSense, it's like having a high-quality, high-image company spokesperson that goes to customers' homes twice a year. It's great! ~ DePew Plumbing, Heating and Cooling

Thanks for making customer retention so easy! You do all the work and we get all the credit ~ Black-Haak Heating

To be honest, when I started sending Customer Retention newsletters from Hudson, Ink, I wasn’t expecting much.  After all, they’re not designed to be “sales” pieces. Imagine my surprise when three months after sending them, the sales leads were still coming in! I can’t wait to get send the next issue – I'm hoping for another pleasant surprise! ~ Applegate Home Comfort

The Program: We create your customized newsletter 2, 3, or 4 times per year (your choice). Each expertly designed issue is "season specific" and filled with news and tips of interest to customers.

Each issue also contains a minimum of 12 discreet sales triggers that send "call/ buy/ refer" signals to your customers. Plus, you get your own "ad space" of professionally designed ads, coupons, or specials that reinforce these triggers!

The Investment: Our average contractor invests less than $3 per customer a year in this automatic, "turn-key" Customer Retention program! Under $3 a year to boost sales and referrals from a customer that cost you over $300 to get. Not a bad return.

The Bottom Line: Your customers leave when they get no attention. You've seen that a good newsletter can keep them as "your customers", buying and referring all the while. It's simple, inexpensive, and highly effective.

Special Bonus:  As a Hudson, Ink newsletter client, you get free membership in our Marketing Coaching Club – The Nation's First Marketing Club for contractors. Your membership includes regularly delivered marketing advice, call-in coaching, plus expert Teleseminars and on-going support. This comes with your newsletter order at no charge!  We’ll send you more information on this one-of-a-kind Coaching Club when you order your free newsletter sample.

Ready for your FREE Newsletter Sample?